Lincoln Project

My Lincoln Project ad (the same concept as their 2020 closing ad) got bumped. Fine by me, because its replacement, featuring the whole main cast of The West Wing, is a banger:



If the ad strikes you as a bit square and hokey, bear in mind that Lincoln Project's main thrust isn't the outrageous ads you see on late night TV and on Twitter, baiting Trump and preaching to the choir with MAGA mockery. Their real game has been in exerting gentle pressure on moderate Republicans in swing states via square, conservative pitches. And it's worked great. Including this one!